What matters?

Christmas or Holiday or birthday gift?

Need a little something for a brainy, visual, committed type?

Diego Rodriguez, Partner at IDEO, Stanford professor, and author of metacool, recommends:

I just finished What Matters, a riveting collection of photographs and essays about the essential issues of our time. Produced by David Elliot Cohen, co-creator of the Day in the Life series, What Matters doesn’t pull any punches. From genocide to global warming to child labor, it shows us how hard daily life can be around the globe, how promises for improvement go largely unfulfilled, and how things could change for the better with more attention from the likes of you and me. As the father of young children, I’m especially haunted by the images of preschool-age kids working in battery recycling camps or carrying heavy buckets of water two miles each way, twice a day. But they can be helped. What Matters doesn’t leave one depressed, but rather galvanized and ready for action. This is a book to read and give to your friends.

My comment: Or perhaps your giftee is not that emotionally mature yet: there’s always comic books http://www.wizarduniverse.com/combookandgr.html

or Hello Kitty Angel. 

It just depends on what matters in our friends’ lives: choices, choices.